Power Out Tough Stains

OxiClean

MaxForce

PROJECT:
Line redesign of the sub brand and packaging graphics for a more powerful and premium look on shelf.

OVERVIEW:
OxiClean was looking to refresh their packaging graphics for the MaxForce Spray, Gel & and Pump. They came to Mota9 to develop a new design that not only looked premium and unified as a line on shelf, but also stood out against its competitors. We worked with the brand team to bring new-life into the graphics by modernizing the MaxForce sub-brand and developing new architectural elements to visually communicate the product’s efficacy. The new OxiClean MaxForce is sold online and in-retailer stores today. The unified design and power behind the branding and graphics brings a strong competition for other laundry stain-fighting products.

Services:
Package design
Design adaptation
Illustrations

PROJECT:
Line redesign of the sub brand and packaging graphics for a more powerful and premium look on shelf.

OVERVIEW:
OxiClean was looking to refresh their packaging graphics for the MaxForce Spray, Gel & and Pump. They came to Mota9 to develop a new design that not only looked premium and unified as a line on shelf, but also stood out against its competitors. We worked with the brand team to bring new-life into the graphics by modernizing the MaxForce sub-brand and developing new architectural elements to visually communicate the product’s efficacy. The new OxiClean MaxForce is sold online and in-retailer stores today. The unified design and power behind the branding and graphics brings a strong competition for other laundry stain-fighting products.

Services:
Package design
Design adaptation
Illustrations